:root {
    --bg: #f4f0e8;
    --paper: #faf9f6;
    --ink: #171717;
    --muted: #6b6964;
    --line: rgba(23, 23, 23, .16);
    --max: 1480px;
    --pad: clamp(20px, 4vw, 68px);
    --serif: Georgia, 'Times New Roman', serif;
    --sans: 'Helvetica Neue', Helvetica, Arial, sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
    margin: 0;
    background: var(--bg);
    color: var(--ink);
    font-family: var(--sans);
    -webkit-font-smoothing: antialiased;
}
img { display: block; width: 100%; }
a { color: inherit; text-decoration: none; }

.site-header {
    height: 76px;
    padding: 0 var(--pad);
    display: flex;
    align-items: center;
    justify-content: space-between;
    border-bottom: 1px solid var(--line);
    position: sticky;
    top: 0;
    z-index: 50;
    background: rgba(244,240,232,.92);
    backdrop-filter: blur(16px);
}
.brand {
    text-transform: uppercase;
    letter-spacing: .13em;
    font-size: 14px;
    font-weight: 600;
}
.nav { display: flex; align-items: center; gap: clamp(18px, 2.2vw, 38px); }
.nav a {
    font-size: 12px;
    text-transform: uppercase;
    letter-spacing: .12em;
}
.nav a:not(.shop-link):hover { opacity: .55; }
.shop-link { border-bottom: 1px solid currentColor; padding-bottom: 4px; }

.section-pad {
    width: min(100%, var(--max));
    margin: 0 auto;
    padding-left: var(--pad);
    padding-right: var(--pad);
}
.section-pad-inner { padding: clamp(42px, 7vw, 110px); }
.eyebrow {
    margin: 0 0 22px;
    font-size: 11px;
    line-height: 1.3;
    text-transform: uppercase;
    letter-spacing: .18em;
    color: var(--muted);
}

.hero {
    min-height: calc(100vh - 76px);
    display: grid;
    grid-template-columns: .92fr 1.08fr;
    align-items: center;
    gap: clamp(40px, 7vw, 120px);
    padding-top: clamp(48px, 7vw, 100px);
    padding-bottom: clamp(48px, 7vw, 100px);
}
.hero-copy h1 {
    font-family: var(--serif);
    font-size: clamp(52px, 6.4vw, 112px);
    line-height: .91;
    font-weight: 400;
    letter-spacing: -.055em;
    margin: 0;
    max-width: 8ch;
}
.hero-intro {
    margin: 34px 0 0;
    max-width: 540px;
    font-size: clamp(16px, 1.3vw, 20px);
    line-height: 1.55;
    color: #3f3d39;
}
.hero-actions { margin-top: 38px; display: flex; align-items: center; gap: 26px; flex-wrap: wrap; }
.button {
    display: inline-flex;
    justify-content: center;
    align-items: center;
    min-height: 48px;
    padding: 0 22px;
    font-size: 11px;
    text-transform: uppercase;
    letter-spacing: .14em;
    transition: .2s ease;
}
.button-dark { color: #fff; background: var(--ink); }
.button-dark:hover { opacity: .8; transform: translateY(-1px); }
.button-outline { border: 1px solid var(--ink); }
.button-outline:hover { color: #fff; background: var(--ink); }
.text-link {
    display: inline-block;
    font-size: 12px;
    text-transform: uppercase;
    letter-spacing: .12em;
    border-bottom: 1px solid currentColor;
    padding-bottom: 4px;
}

.hero-collage {
    position: relative;
    min-height: min(72vw, 760px);
}
.hero-image { margin: 0; overflow: hidden; background: #e5e0d7; }
.hero-image img { height: 100%; object-fit: cover; transition: transform .7s ease; }
.hero-image:hover img { transform: scale(1.015); }
.hero-image-main {
    position: absolute;
    inset: 0;
}
.hero-image-main img { object-position: 50% 42%; }

.ticker {
    border-top: 1px solid var(--line);
    border-bottom: 1px solid var(--line);
    min-height: 60px;
    padding: 16px var(--pad);
    display: flex;
    align-items: center;
    justify-content: center;
    gap: clamp(12px, 2.4vw, 38px);
    flex-wrap: wrap;
    font-size: 10px;
    letter-spacing: .15em;
    text-transform: uppercase;
}
.ticker i { opacity: .35; font-style: normal; }

.collection { padding-top: clamp(80px, 10vw, 150px); padding-bottom: clamp(90px, 11vw, 170px); }
.section-heading {
    display: grid;
    grid-template-columns: 1fr .7fr;
    gap: 60px;
    align-items: end;
    margin-bottom: clamp(40px, 6vw, 86px);
}
.section-heading h2,
.material h2,
.colour-copy h2,
.closing h2 {
    margin: 0;
    font-family: var(--serif);
    font-weight: 400;
    letter-spacing: -.045em;
}
.section-heading h2 { font-size: clamp(54px, 7vw, 112px); line-height: .9; }
.section-heading > p {
    margin: 0;
    max-width: 520px;
    font-size: 16px;
    line-height: 1.6;
    color: var(--muted);
}

.product-grid {
    display: grid;
    grid-template-columns: repeat(12, 1fr);
    gap: clamp(22px, 3.2vw, 52px) clamp(18px, 2.4vw, 34px);
}
.product-card { grid-column: span 4; }
.product-card-wide { grid-column: span 8; }
.product-media {
    position: relative;
    display: block;
    overflow: hidden;
    background: #e9e4dc;
    aspect-ratio: 4 / 5;
}
.product-card-wide .product-media { aspect-ratio: 8 / 5; }
.product-media img {
    height: 100%;
    object-fit: cover;
    transition: transform .55s ease, filter .55s ease;
}
.product-media:hover img { transform: scale(1.02); filter: saturate(.95); }
.product-cta {
    position: absolute;
    left: 16px;
    bottom: 16px;
    background: var(--paper);
    padding: 10px 12px;
    font-size: 10px;
    text-transform: uppercase;
    letter-spacing: .13em;
    opacity: 0;
    transform: translateY(6px);
    transition: .2s ease;
}
.product-media:hover .product-cta { opacity: 1; transform: none; }
.product-meta { padding-top: 15px; }
.product-meta h3 { margin: 0; font-size: 14px; font-weight: 500; letter-spacing: -.01em; }
.product-meta p { margin: 6px 0 0; font-size: 12px; color: var(--muted); }
.center-action { display: flex; justify-content: center; margin-top: 68px; }

.statement {
    display: grid;
    grid-template-columns: 1.22fr .78fr;
    background: #171717;
    color: white;
    min-height: 760px;
}
.statement-image { min-height: 560px; overflow: hidden; }
.statement-image img { height: 100%; object-fit: cover; object-position: 50% 42%; }
.statement-copy { display: flex; flex-direction: column; justify-content: center; }
.statement-copy .eyebrow { color: rgba(255,255,255,.58); }
.statement-text {
    margin: 0;
    font-family: var(--serif);
    font-size: clamp(44px, 5vw, 84px);
    line-height: .98;
    letter-spacing: -.045em;
}

.material {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: clamp(50px, 10vw, 160px);
    padding-top: clamp(100px, 12vw, 190px);
    padding-bottom: clamp(100px, 12vw, 190px);
}
.material h2 { font-size: clamp(58px, 7vw, 108px); line-height: .92; }
.material-copy { align-self: end; max-width: 610px; }
.material-copy p { font-size: 16px; line-height: 1.7; color: var(--muted); }
.material-copy .lead { font-size: clamp(22px, 2.2vw, 34px); line-height: 1.35; color: var(--ink); margin-top: 0; }

.colour-block {
    display: grid;
    grid-template-columns: 1.05fr .95fr;
    background: var(--paper);
}
.colour-image { min-height: 720px; overflow: hidden; }
.colour-image img { height: 100%; object-fit: cover; }
.colour-copy {
    padding: clamp(50px, 8vw, 130px);
    display: flex;
    flex-direction: column;
    justify-content: center;
    align-items: flex-start;
}
.colour-copy h2 { font-size: clamp(56px, 6vw, 98px); line-height: .95; }
.colour-copy p:not(.eyebrow) { max-width: 520px; margin: 30px 0 36px; font-size: 17px; line-height: 1.65; color: var(--muted); }

.trust { padding-top: 100px; padding-bottom: 100px; }
.trust-grid { border-top: 1px solid var(--line); display: grid; grid-template-columns: repeat(3, 1fr); }
.trust-grid > div { padding: 30px 24px 0 0; min-height: 120px; border-right: 1px solid var(--line); }
.trust-grid > div:not(:first-child) { padding-left: 28px; }
.trust-grid > div:last-child { border-right: 0; }
.trust-grid strong { display: block; font-family: var(--serif); font-size: 24px; font-weight: 400; }
.trust-grid span { display: block; margin-top: 8px; font-size: 12px; color: var(--muted); }

.closing { text-align: center; padding-top: clamp(90px, 12vw, 180px); padding-bottom: clamp(100px, 12vw, 190px); }
.closing-kicker { margin: 0 0 28px; text-transform: uppercase; letter-spacing: .18em; font-size: 11px; color: var(--muted); }
.closing h2 { font-size: clamp(54px, 7vw, 112px); line-height: .93; margin-bottom: 46px; }


.social-follow {
    margin-top: 48px;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 22px;
    flex-wrap: wrap;
    font-size: 11px;
    text-transform: uppercase;
    letter-spacing: .14em;
}
.social-follow span { color: var(--muted); }
.social-follow a {
    border-bottom: 1px solid currentColor;
    padding-bottom: 4px;
    transition: opacity .2s ease;
}
.social-follow a:hover { opacity: .55; }

.footer {
    border-top: 1px solid var(--line);
    padding: 34px var(--pad) 42px;
    display: grid;
    grid-template-columns: 1.1fr 1fr 1fr auto;
    gap: 20px;
    align-items: end;
    font-size: 11px;
    line-height: 1.4;
}
.footer-brand { text-transform: uppercase; letter-spacing: .14em; font-weight: 600; }
.footer-copy, .footer-year { color: var(--muted); }
.footer-links { display: flex; gap: 18px; flex-wrap: wrap; }
.footer-links a:hover { text-decoration: underline; text-underline-offset: 4px; }

@media (max-width: 980px) {
    .hero { grid-template-columns: 1fr; min-height: auto; }
    .hero-copy { padding-top: 25px; }
    .hero-copy h1 { max-width: 9ch; }
    .hero-collage { min-height: 92vw; max-height: 860px; }
    .hero-image-main { inset: 0; }
    .section-heading { grid-template-columns: 1fr; gap: 28px; }
    .product-card, .product-card-wide { grid-column: span 6; }
    .product-card-wide .product-media, .product-media { aspect-ratio: 4 / 5; }
    .statement { grid-template-columns: 1fr; min-height: 0; }
    .statement-image { min-height: 78vw; max-height: 760px; }
    .material { grid-template-columns: 1fr; }
    .material-copy { max-width: 720px; }
    .colour-block { grid-template-columns: 1fr; }
    .colour-image { min-height: 90vw; max-height: 850px; }
    .footer { grid-template-columns: 1fr 1fr; }
}

@media (max-width: 640px) {
    .site-header { height: 66px; }
    .brand { font-size: 12px; }
    .nav { gap: 14px; }
    .nav a:not(.shop-link) { display: none; }
    .hero { padding-top: 44px; gap: 38px; }
    .hero-copy h1 { font-size: clamp(49px, 15vw, 76px); }
    .hero-intro { margin-top: 26px; font-size: 16px; }
    .hero-actions { margin-top: 28px; align-items: flex-start; flex-direction: column; gap: 18px; }
    .hero-collage { min-height: 118vw; }
    .hero-image-main { inset: 0; }
    .ticker { justify-content: flex-start; overflow: hidden; flex-wrap: nowrap; white-space: nowrap; }
    .ticker span:nth-of-type(n+4), .ticker i:nth-of-type(n+4) { display: none; }
    .collection { padding-top: 78px; }
    .product-grid { display: block; }
    .product-card { margin-bottom: 38px; }
    .product-media, .product-card-wide .product-media { aspect-ratio: 4 / 5; }
    .product-cta { opacity: 1; transform: none; }
    .center-action { margin-top: 48px; }
    .statement-image { min-height: 110vw; }
    .statement-copy { min-height: 420px; }
    .material { padding-top: 90px; padding-bottom: 90px; gap: 48px; }
    .colour-image { min-height: 120vw; }
    .colour-copy { padding: 70px var(--pad); }
    .trust { padding-top: 78px; padding-bottom: 78px; }
    .trust-grid { grid-template-columns: 1fr; }
    .trust-grid > div, .trust-grid > div:not(:first-child) { border-right: 0; border-bottom: 1px solid var(--line); padding: 24px 0; min-height: 0; }
    .trust-grid > div:last-child { border-bottom: 0; }
    .social-follow { margin-top: 40px; gap: 14px 18px; }
    .social-follow span { width: 100%; }
    .footer { grid-template-columns: 1fr; gap: 12px; }
    .footer-links { margin-top: 10px; }
}

@media (prefers-reduced-motion: reduce) {
    * { scroll-behavior: auto !important; transition: none !important; }
}